Email is one of the most convenient and prolific means of business communication. For many, it is just a transient business commodity, but for others, it can be mined to produce powerful business intelligence.
Like many creative people, we in marketing often chaff against constraining rules and regulations. Our pursuit of contacts, leads, and opportunities can sometimes cause us to be somewhat cavalier
Much has been written about the silos that store Europe’s butter, sugar and maize mountains. A fluttering price tag atop these mountains would indicate a price to the taxpayer of £236m. A hefty amount for sure.
A few weeks ago I posted an item on LinkedIn about finding a lost USB stick that contained sensitive data. It generated a great deal of discussion about the implications of tighter data protection laws for the way in which we all use data accumulated by our organisations and/or ourselves as individuals.
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